Gucci can be described as relationship selling because when a product is purchased the sales person usually introduces themselves and has you fill out a card with your name and information just incase your product gets stolen when leaving the store. The sales person also recommends you items and gives their honest opinion on an item. The sales person tries to build a relationship so that the customer will come back and purchase more items. Costumers are aslo able to try on the products before they purchase them. Gucci has a sales management team that takes care of maximizing sales revenue, global efficacy, innovation solutions, store planning, forecasting, analysis, monotoring, inventory activities, employees management, store visits and openings.
Although it may be recognised as a form of relation when selling, doesn't it still not make it under that category and more of the actually store and how its employees affect buying choices
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